Yohan Jacob

Retail Readiness for Product Entrepreneurs

A Talk by Yohan Jacob (President, Retailbound)

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About this Talk

Have you ever wondered what it takes to not just place your product in retail but ensure it thrives there?

Yohan Jacob is President of Retailbound, and his journey in retail is nothing short of extraordinary. With over 17 years of experience, he's a veteran who's seen it all - from the inner workings of consumer electronics manufacturers to the strategic planning rooms of billion-dollar retailers. His ability to understand both sides of the retail equation is rare and invaluable.

At Retailbound, Yohan and his team have revolutionized the way over 3,000 clients approach retail. From innovative startups to dynamic small and medium-sized enterprises, he has guided them through the complexities of merchandising, marketing, product development, and so much more. His approach isn't just about getting products on the shelf; it's about creating lasting, profitable partnerships with retailers.

Yohan's expertise extends to every corner of retail merchandising, including the nuances of online and in-store marketing, effective licensing strategies, impactful packaging, and strategic vendor negotiations. He’s a master at turning inventory management from a challenge into a strategic advantage.

In today's masterclass on retail pricing, Yohan will share insights that are the culmination of his rich and diverse experiences in the retail world. Get ready to dive deep into strategies that will not only place your product in the market but also ensure it's a resounding success.

23 February 2024, 04:00 PM

Main Stage

04:00 PM - 04:40 PM

About The Speakers

Yohan Jacob

Yohan Jacob

President, Retailbound

I have 30 years experience in retail merchandising, channel marketing sales/business development, operations and logistics. What makes me different than other retail consultants is that I have been on both sides of the retail buyer's desk, both as a manufacturer and as a large retail buyer.

Yohan Jacob

Innovate Hampton Roads

We are building an ecosystem here in HRVA focused on growing, guiding, and connecting entrepreneurs and the technology ecosystem in order to build a stronger and more innovative economy in our region.


Virginia Innovative Partnership Corporation

VIPC is the commercialization and seed stage economic development driver in the Commonwealth that leads funding, infrastructure, and policy initiatives to support Virginia's innovators, entrepreneurs, startups, and market development strategies.

Main Sponsor

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